Verasity Announces the Launch of VeraAds

PRESS RELEASE. London, November twenty third 2023 – Verasity, a number one promoting ecosystem constructed on open-ledger rules and creators of internationally patented Proof of View expertise for stopping advert fraud, right now pronounces the launch of VeraAds. A brand new service from Verasity, VeraAds is designed to instantly onboard Web3 publishers and corporations into VeraViews, serving to monetize their video stock and develop their companies via conventional promoting channels.

Web3, blockchain, and metaverse applied sciences have expanded quickly in the previous couple of years, resulting in a mess of publishers with excessive visitors and enormous person bases, who aren’t at the moment monetizing their stock via programmatic advertisements — an enormous misplaced income alternative for publishers within the house, and a lacking channel for manufacturers trying to goal Web3 and rising tech fans.

VeraAds will allow Verasity to increase its writer base, generate income, and increase its consumer record. A hybrid workforce composed of each promoting professionals and blockchain specialists, VeraAds will bridge the hole between Web2 and Web3 advertising, connecting probably the most quickly rising expertise publishers and corporations with the world’s largest income producing alternatives through programmatic advertisements.

Elliot Hill, CMO of Verasity, says:

“It has traditionally been very challenging as a blockchain business to explore traditional advertising monetization models and networks. With VeraAds, we bridge this gap, bringing together our deep expertise in the traditional advertising market through VeraViews, and leveraging this directly for Web3 companies via our position in the blockchain ecosystem at Verasity. Through VeraAds, we can scale faster and more transparently, working directly with household names in the Web3 publisher network, and exploring new technologies such as metaverse advertising as they emerge. The Web3 ecosystem is readying itself for a new market cycle, and advertising will play a pivotal role in that.”

VeraAds may also contribute to utility for VRA, Verasity’s ecosystem token, with elevated use in funding promoting campaigns via VeraViews. Verasity will quickly launch additional data and assets for VeraAds, the place events can contact the Verasity business workforce.

About Verasity – Verasity is an open-ledger ecosystem designed to combat promoting fraud, present open entry to infrastructure for publishers and advertisers, and reward customers for watching video content material. With product verticals within the promoting and video participant industries, Verasity ties collectively its ecosystem with its internationally patented ‘Proof of View’ blockchain-based expertise. It is probably the most highly effective and clear answer for advert fraud prevention and video programmatic monetization. Learn extra at www.verasity.io

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