Top of Mind: Staying Focused During Market Downturns

By Brian Armstrong

Sharing a observe I despatched to the Coinbase staff final evening.

We have a cultural norm to not talk about quick time period inventory worth fluctuations, however I’m going to interrupt our norm on this case given the wild volatility we’re seeing. I notice it may be scary to see our inventory worth down with related unfavourable headlines. Of course, we’re not alone, and there’s a broader market downturn as effectively which provides gas to the fireplace.

In occasions like these we have to step again, and zoom out. Nothing about Coinbase modified this week, we’re the identical firm we had been yesterday, or a yr in the past. If something, we’re in a good stronger place given our stability sheet. This final bull cycle has generated great revenue and money that provides to our resiliency, and we’ve constructed an unbelievable staff with a number of the greatest expertise within the world.

Volatility is inevitable. We can’t management it, however we do plan for it. Through the ups and downs of crypto during the last 10 years, Coinbase has centered on constructing. Through the highs we get to deal with scaling and plenty of new individuals get launched to crypto. Through the lows we get to deal with innovation and paying off tech debt.

I don’t understand how lengthy this down-cycle will final, or if we’re on the backside. I simply know that we are going to make it by means of to the opposite aspect, and we come out stronger than ever if we deal with what issues: constructing.

Tomorrow we’ve our bi-weekly city corridor, and we all know workers have questions. We’ll handle probably the most frequent questions we’re listening to. We will even handle the general public concern a couple of disclosure we made in our 10Q submitting, which I tweeted about yesterday, as effectively.

See you all tomorrow,


P.S. I’m attaching a observe I despatched to the corporate proper after we went public:


Congratulations on an unbelievable week! It’s onerous to imagine how far Coinbase has are available just below a decade. One of probably the most difficult elements about working on this business is managing by means of the highs and lows of crypto cycles. Whether that is the primary cycle that you simply’ve seen up shut, or your fourth, it may be emotional to see vital worth adjustments, together with how they’ll alter the exterior perspective on our business. In the previous, we simply had crypto costs to observe. But now, we’ve a brand new worth to observe: our share worth.

This second proper now feels nice. We’re a public firm, we’re worthwhile and crypto is the new subject. But with that pleasure comes a variety of hype and excessive expectations that may sometimes result in over-exuberance, together with round Coinbase itself.

It’s vital that we don’t let exterior noise set the improper expectations for what success appears to be like like. While I’m definitely happy with what we’ve completed, and excited to see a lot curiosity in crypto, it’s vital to disregard the hype and deal with what we will management. We are usually not our inventory worth, or the value of bitcoin. Maintaining our deal with the long-term mission, no matter what the world is doing round us, is the one manner we’ll succeed with ambitions as massive as ours.

I personally plan to not have a look at the inventory worth apart from uncommon cases similar to quarterly earnings calls, or as wanted to debate worker compensation issues. So I’d prefer to take this second to determine a brand new cultural norm, which is that we are going to not talk about quick time period inventory worth fluctuations within the regular course of enterprise. I believe it’s extremely vital to maintain a transparent thoughts, and deal with what issues over the long run, and hopefully this can assist us do that.

Let me share a fast story about a lot of workers who joined on the peak of the 2017 bull run. They thought they had been becoming a member of a rocket ship that was solely going a technique: up. Many of them had been dissatisfied and a few even left after issues trended down for a yr or two. But in case you zoom out to a 3-year timeframe, workers who stayed had been extremely effectively rewarded. The similar is true for those who bought crypto on the peak of the 2017 bull run and held. It took actual conviction and long-term perspective to stay by means of the crypto winter (particularly when others stated it was silly), even when now it appears so clear in hindsight. There is an actual artwork to tuning out all of the noise on the planet, and specializing in the uncommon little bit of sign which helps you develop your personal convictions.

Both up and down markets are useful for their very own causes. The down markets deliver a deal with innovation, and the quick time period thinkers are inclined to get distracted and go away the ecosystem. In up markets we get to deal with scaling, and a large wave of adoption introduces crypto to extra individuals for the primary time. Every time a brand new hype/despair cycle emerges, my principal takeaway is to be grateful that we persevered by means of the final one with our long run pondering.

We have to be positive we don’t let the present hype get to our heads. At the tip of this cycle we may even see crypto costs or our inventory worth fall, and a few individuals will change into disillusioned and stroll away from crypto once more. We might want to ignore that volatility and preserve making ahead progress on our long-term objectives no matter what the market is doing that day.

If you’ll be able to’t ignore the hype whereas issues are trending up, then you’ll be able to’t ignore the despair when issues are trending down. Stay sturdy, preserve a long run perspective, and let’s preserve constructing.

Have an ideal weekend!


Top of Mind: Staying Focused During Market Downturns was initially printed in The Coinbase Blog on Medium, the place individuals are persevering with the dialog by highlighting and responding to this story.

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