Mastercard Adds Crypto Consulting Service in Latest Effort to Boost Cryptocurrency Adoption

Payments large Mastercard is increasing its payments-focused consulting service to incorporate cryptocurrency. It covers “a variety of digital forex capabilities, from early-stage training, threat assessments, and bank-wide crypto and NFT technique growth to crypto playing cards and the design of crypto loyalty packages.”

Mastercard’s Crypto Consulting Service

Mastercard introduced Tuesday the enlargement of its payments-focused consulting service. Among the brand new practices is one devoted to “crypto & digital currencies,” the corporate wrote.

Noting that it’s “serving to banks navigate the adoption of digital currencies,” the funds large detailed:

Mastercard’s consulting efforts with banks and retailers cowl a variety of digital forex capabilities, from early-stage training, threat assessments and bank-wide crypto and NFT technique growth to crypto playing cards and the design of crypto loyalty packages.

“Mastercard has curated partnerships with digitally native companies that provide best-of-breed options in cryptocurrencies,” the corporate added.

Moreover, the funds firm “has helped fintechs increase into new markets, working by go-to-market planning and commercialization methods.”

Mastercard began bringing crypto onto its community in February final 12 months. The firm is focusing on creating services round cryptocurrencies, stablecoins, and central financial institution digital currencies (CBDCs).

In January, Mastercard partnered with cryptocurrency alternate Coinbase to make non-fungible tokens (NFTs) extra accessible to everybody. Customers will be capable to use their Mastercard playing cards to make purchases on Coinbase’s coming NFT market.

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